WayUp Business Brand

Branding Rollout

WayUp Business Brand

Initially hired to rollout the new WayUp branding – picked up the logo from a branding agency and created all assets for the branding launch. The use of the primary brand colors, abstract backgrounds, and clean layouts were used for the B2B market. Projects range from various printed materials to web design to illustration.

Highlights:

  • The new B2B Employer Blog resulted in a 10% decrease in bounce rate.
  • Designed branding and collateral for National Intern Day 2019, which reached #1 trending worldwide on Twitter, over 1,000 company submissions, and over 100,000 votes sitewide.
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